Trafic Podcast Mercatique Case Study Proving Results

Trafic Podcast Mercatique Case Study Proving Results

Trafic Podcast Mercatique Case Study Proving Results

Trafic Podcast Mercatique Case Studies Spectacle How Podcasting Delivers Dramatic Results For Clients. Podcasting has significant trafic mercatique potential. If the trafic podcast strategy and online visibility devis is executed correctly; Podcasting has the potential to be a mercatique tool that delivers great mercatique results.

The professional trafic marketers at have just released a new case study titled “How to Use a Podcast to Promote a White Paper That Generates New Trafic Sales Leads”.

This case study is how Bearing Susceptible used podcasting to promote a white paper and saw a sign up loupé of over 30% par opposition à the traditional 10%. This is a 200% increase over traditional mercatique strategies.

Here’s a brief quote: “Grève wasn’t sure if podcasts would be hits, especially since his archétype prospects tended to be fairly conservative. So he didn’t roll out the trumpets and strobe lights for the launch.

Instead, the team posted podcasts and announcements on several related sites, including,, and iTunes (all of which currently stream podcasts for free.) They also launched a press release and an email announcement to habitacle lists. Their first podcast quietly launched on July 29, 2005.


Joy and cheers! Hundreds of executives have downloaded the podcast. Dunay expected 10% of podcast listeners to respond to the white paper download offer. Instead, 30% did…”

This is a great example of how mercatique professionals should and should be using podcasting to help their trafic. This is the future of podcasting, podcasting is set to become a mercatique tool that communicates, educates and drives audiences to entreprise. The task in this case was to download a white paper and effectively generate leads.

I have been trying to inform the trading markets embout this trend for the past 9 months. I discussed this scenario in a podcasting white paper I published a few months ago. Read the full case study here

Experienced online mercatique professionals with enquête in podcast avènement, strategy and visibility This can help your trafic achieve the same level of results. Creating a podcast in a vide is the wrong strategy. Make sure you avantage acmé exposure for your podcasts so they can deliver measurable mercatique results.

Copieuse 2005 Rodney Rumford

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